Order Lunch Like a Pro
For a long time, if you were an office worker on the Halifax waterfront and you wanted a good spicy tuna roll for lunch, you were gonna be heading on quite a trek. Uphill, too. Not exactly the best way to spend an already cramped lunch break.
Then De La Dori came along and it was our job to let Halifax’s professionals know that all their (sushi-related) problems were over.
Client
De La DoriServices
- Design
- Digital Advertising
- Concept Development
- Copywriting
Our campaign took the corporate jargon that office workers deal with on a daily basis and turned it into a fun invitation to enjoy freshly-prepared sushi for lunch. (Not to mention ramen, poke, katsu, bao… is anyone else hungry?)
We rolled the campaign out through a targeted digital media buy that focused exclusively on people within walking distance of De La Dori’s location on the Halifax waterfront.
